RIFAI, Afrizal; FIKRIAH, Nur Laili. Peran Emosi Positif dalam Memediasi Pengaruh Live Streaming dan Flash Sale Terhadap Impulse Buying. ASSET: Jurnal Manajemen dan Bisnis, [S. l.], v. 9, n. 1, p. 30–48, 2026. DOI: 10.24269/asset.v9i1.13821. Disponível em: https://journal.umpo.ac.id/index.php/ASSET/article/view/13821. Acesso em: 10 sep. 2026.