Evalusi Kelayakan Usaha Penggemukan Sapi Potong

Devionata Octaviananda* -  Universitas Muhammadiyah Ponorogo
Titi Rapini -  Universitas Muhammadiyah Ponorogo

DOI : 10.24269/asset.v2i1.2552

This study uses the theme of evaluating business feasibility. Where the object of the research is Mr. Katno's Beef Cattle Ranch located in the village of Tajug, Siman Ponorogo sub-district. This farm has been established since 1995 and still survives until now, so that evaluation needs to be done in this effort. In this study to determine whether the business is feasible or not by using an assessment of market aspects, technical aspects, management aspects, legal aspects, environmental aspects and financial aspects (NPV and IRR). Researchers use primary data in processing the data where the data comes from interviews with informants as owners, and secondary data from data that already exists on the internet, websites and government publications. The data analysis method uses qualitative and quantitative data analysis. The results of the study indicate that market aspects, technical aspects, management aspects, legal aspects, and environmental aspects have been concluded that can meet eligibility. Likewise, financial aspects, where the NPV was obtained at 466,261,640, IRR of 63.33%> COC. Based on the results of the analysis of the research, the Beef Cattle Farming business owned by Mr. Katno is feasible to be implemented.

  1. BPS. (2017). Statistik Ponorogo tahun 2017. Ponorogo : Badan Pusat Statistik Kabupaten Ponorogo.
  2. Rangkuti, Freddy. (2012). “Studi Kelayakan Bisnis & Investasi”. Jakarta : Gramedia Pustaka Utama.
  3. Kasmir, dan Jakfar (2008). “Studi Kelayakan Bisnis”. Edisi 2. Jakarta : Kencana Prenada Media Group.
  4. Katadata. (2019). “Jawa Timur dengan populasi sapi potong terbesar”. Diambil dari https://databoks.katadata.co.id/datapublish/2018/02/15/jawa-timur-provinsi-dengan-populasi-sapi-potong-terbesar, pada tanggal 24 Februari 2019.
  5. Nahrowi, Imam. (2018). “Macam – Macam Teknik Pemeliharaan Sapi untuk Peningkatan Kualitas.” Kompas (14 Agustus 2018).
  6. Priyanto, D. (2011). “Evaluasi Kebijakan Impor Daging Sapi Melalui Analisis Penawaran dan Permintaan.” Laporan Penelitian. IPB.
  7. Sucipto. (2010). “Studi Kelayakan Bisnis – Analisis Integratif dan Studi Kasus”. Cetakan 1. Malang : Aditya Media
  8. Suliyanto. (2010). Studi Kelayakan Bisnis Pendekatan Praktis. Yogyakarta: ANDI.
  9. Pemerintah Indonesia. (2009). Undang – Undang No. 1 Tahun 2009 Yang Mengatur Tentang Pengelolaan Lingkungan Hidup. Lembaran Negara RI Tahun 2009 No. 1. Jakarta : Sekretariat Negara

Full Text:
Article Info
Submitted: 2020-04-06
Published: 2020-04-06
Section: Articles
Article Statistics: