Setyowati, Trias, Fefi Nurdiana Widjayanti, and Naning Kristiyana. 2025. “The Role of Brand Image in Mediating Social Media Marketing and Customer Relationship on the Decision to Choose a Private University”. Ekuilibrium : Jurnal Ilmiah Bidang Ilmu Ekonomi 20 (1):208-28. https://doi.org/10.24269/ekuilibrium.v20i1.2025.pp208-228.